Berlin Fashion Week, 2013. Hundreds of hotels. Only one place to stay.
We orchestrated a complete takeover of Berlin’s Q! hotel, on behalf of Belvedere Vodka.
Everything – from the front facade, to the key-cards, to the pillow menus to the Do Not Disturb signs – was reworked for Belvedere.
The distinctive red, white and grey brand-world infused each element. You could even take a ride in a Belvedere jeep.
The whole hotel became a pop-up party paradise. Serving sub-zero Special Edition cocktails to a host of A-list fashionistas.
